Open to Senior Roles

Removing friction from user workflows.

Hi, I'm Hardik Kumar, Product Designer with 3.5+ years of experience building healthcare and e-commerce products. I specialize making complex workflows feel effortless.

"Everyone who works with Hardik recognizes the quality of his work, his insightful questions, and how fast he learns and contributes. These are uniquely impressive in an early career designer. It has been a true joy to have Hardik on our team!"

Katie (Johnstone) McLeod

Director of UX, Personify Health

"Everyone who works with Hardik recognizes the quality of his work, his insightful questions, and how fast he learns and contributes. These are uniquely impressive in an early career designer. It has been a true joy to have Hardik on our team!"

Katie (Johnstone) McLeod

Director of UX, Personify Health

I design for

scale

impact

people

Hardik Kumar

Product Designer

My work history

Personify Health

UX Designer II

Jun 2025 - Present

Plypicker

UI/UX Designer

Dec 2022 - Jan 2024

Freelancer

UI/UX Designer

Jan - May 2024

Show all



What started as a hobby turned into a career. I grew up thinking design was all about making every product look good. And then I got a heartbreak with that one line "Good designs are invisible". When I really understood the true meaning of that line, designs didn't felt the same since then. It became systems, user problems, finding soluiton.

Hear from what people have to say.

Hardik joined the Personify Health UX team in summer 2025 and immediately proved himself an invaluable contributor and teammate focusing on our health plan, coaching, and condition care products. He quickly dove in and became an expert in our design system, applying his learnings from small WCAG remediation work to net-new pattern/layout guidance with extensive documentation for designers and developers. He has stretched across multiple projects at different levels of definition and ambiguity, working independently and creating artifacts like problem/opportunity rankings from past research, executive summaries, and annotated user flows with pain points. Hardik also grew immensely by collaborating with our researcher to co-create a validation plan for his redesigns, and with our writer to explore ways to drive clearer user expectations within the experience. He has beautifully balanced data complexity and richness with visual cleanliness in his designs, and has tightly adhered to our design system while pushing creative limits of its application.

Katie (Johnstone) McLeod

Director of UX, Personify Health

Hardik joined the Personify Health UX team in summer 2025 and immediately proved himself an invaluable contributor and teammate focusing on our health plan, coaching, and condition care products. He quickly dove in and became an expert in our design system, applying his learnings from small WCAG remediation work to net-new pattern/layout guidance with extensive documentation for designers and developers. He has stretched across multiple projects at different levels of definition and ambiguity, working independently and creating artifacts like problem/opportunity rankings from past research, executive summaries, and annotated user flows with pain points. Hardik also grew immensely by collaborating with our researcher to co-create a validation plan for his redesigns, and with our writer to explore ways to drive clearer user expectations within the experience. He has beautifully balanced data complexity and richness with visual cleanliness in his designs, and has tightly adhered to our design system while pushing creative limits of its application.

Katie (Johnstone) McLeod

Director of UX, Personify Health

Hardik joined EmergeGen-1 during a highly escalated phase with tight deadlines and demanding stakeholders. Despite it being his first project, he delivered with a level of professionalism and design maturity often seen in far more experienced designers. Hardik is an amazing team player, he thinks critically about requirements, proactively identifies edge cases, and consistently raises the bar for quality. The client specifically praised the sophistication of the work delivered. Hardik is dependable, thoughtful, and a strong collaborator. I would highly recommend him for complex, high-pressure product environments.

Simran Singh Bhogal

Implementation Project Manager, Addepar

Hardik joined EmergeGen-1 during a highly escalated phase with tight deadlines and demanding stakeholders. Despite it being his first project, he delivered with a level of professionalism and design maturity often seen in far more experienced designers. Hardik is an amazing team player, he thinks critically about requirements, proactively identifies edge cases, and consistently raises the bar for quality. The client specifically praised the sophistication of the work delivered. Hardik is dependable, thoughtful, and a strong collaborator. I would highly recommend him for complex, high-pressure product environments.

Simran Singh Bhogal

Implementation Project Manager, Addepar

Working with Hardik on a project for Builder.AI was a truly positive experience. Despite joining closer to the end of the project, he quickly adapted and made a significant impact on key aspects of the work. His hard work and responsiveness were invaluable in helping our team successfully complete the project while maintaining a high level of design quality that met professional standards. Hardik demonstrated himself as a responsible and skilled designer with solid experience in the "Builder Estimator Final" project. I highly recommend Hardik for any future projects. He is a reliable team player who brings value to any team he works with.

Yelyzaveta Zakharchuk

UI/UX Designer, SOFTSWISS

Working with Hardik on a project for Builder.AI was a truly positive experience. Despite joining closer to the end of the project, he quickly adapted and made a significant impact on key aspects of the work. His hard work and responsiveness were invaluable in helping our team successfully complete the project while maintaining a high level of design quality that met professional standards. Hardik demonstrated himself as a responsible and skilled designer with solid experience in the "Builder Estimator Final" project. I highly recommend Hardik for any future projects. He is a reliable team player who brings value to any team he works with.

Yelyzaveta Zakharchuk

UI/UX Designer, SOFTSWISS

Working with Hardik on a project for Builder.AI was a truly positive experience. Despite joining closer to the end of the project, he quickly adapted and made a significant impact on key aspects of the work. His hard work and responsiveness were invaluable in helping our team successfully complete the project while maintaining a high level of design quality that met professional standards. Hardik demonstrated himself as a responsible and skilled designer with solid experience in the "Builder Estimator Final" project. I highly recommend Hardik for any future projects. He is a reliable team player who brings value to any team he works with.

Yelyzaveta Zakharchuk

UI/UX Designer, SOFTSWISS

Working with Hardik on a project for Builder.AI was a truly positive experience. Despite joining closer to the end of the project, he quickly adapted and made a significant impact on key aspects of the work. His hard work and responsiveness were invaluable in helping our team successfully complete the project while maintaining a high level of design quality that met professional standards. Hardik demonstrated himself as a responsible and skilled designer with solid experience in the "Builder Estimator Final" project. I highly recommend Hardik for any future projects. He is a reliable team player who brings value to any team he works with.

Yelyzaveta Zakharchuk

UI/UX Designer, SOFTSWISS

Working with Hardik has always been a great experience - not just because of his dedication, but also his ability to listen, lead, and pursue perfection in every project. As a UI/UX designer, Hardik combines creativity with a deep understanding of user-centered design. His designs are both visually appealing and highly intuitive, ensuring smooth and engaging user experiences. What makes Hardik stand out is his strong technical and his problem-solving mindset - always looking for ways to align user expectations with business goals. I highly recommend Hardik for future opportunities, I can back his design decisions.

Ankit Kumar

Business Analyst, TCS

Working with Hardik has always been a great experience - not just because of his dedication, but also his ability to listen, lead, and pursue perfection in every project. As a UI/UX designer, Hardik combines creativity with a deep understanding of user-centered design. His designs are both visually appealing and highly intuitive, ensuring smooth and engaging user experiences. What makes Hardik stand out is his strong technical and his problem-solving mindset - always looking for ways to align user expectations with business goals. I highly recommend Hardik for future opportunities, I can back his design decisions.

Ankit Kumar

Business Analyst, TCS

Working with Hardik has always been a great experience - not just because of his dedication, but also his ability to listen, lead, and pursue perfection in every project. As a UI/UX designer, Hardik combines creativity with a deep understanding of user-centered design. His designs are both visually appealing and highly intuitive, ensuring smooth and engaging user experiences. What makes Hardik stand out is his strong technical and his problem-solving mindset - always looking for ways to align user expectations with business goals. I highly recommend Hardik for future opportunities, I can back his design decisions.

Ankit Kumar

Business Analyst, TCS

Working with Hardik has always been a great experience - not just because of his dedication, but also his ability to listen, lead, and pursue perfection in every project. As a UI/UX designer, Hardik combines creativity with a deep understanding of user-centered design. His designs are both visually appealing and highly intuitive, ensuring smooth and engaging user experiences. What makes Hardik stand out is his strong technical and his problem-solving mindset - always looking for ways to align user expectations with business goals. I highly recommend Hardik for future opportunities, I can back his design decisions.

Ankit Kumar

Business Analyst, TCS

Your questions
answered.

Your questions
answered.

01

How long does a typical project take to complete?

Project timelines vary based on complexity. A simple project might take 2-3 weeks, while more comprehensive designs can take 1-2 months. I will provide a specific estimate after our initial consultation.

02

Can you work with my existing brand and designs?

Absolutely! I'm experienced in working with established brands. I will ensure all new designs align perfectly with your existing brand identity and style.

03

What makes your design process unique?

My process stands out due to our collaborative approach. I involve you at every stage, ensuring the final product truly reflects your vision while benefiting from my expertise.

04

Do you offer ongoing support after the project is completed?

Yes, I provide post-project support. This includes minor adjustments and answering questions about your new designs for up to 30 days after delivery. If there's a need for longer support, we can discuss a retainer.

05

How do you handle confidentiality and intellectual property rights?

I take confidentiality seriously. All client information and project details are kept strictly confidential. Upon project completion, you'll own full intellectual property rights to the final designs.

Headshot of *Designer Name*

Still not sure?
Book a free discovery call.

Still not sure?
Book a free discovery call.

Learn more about how I work and how I can help you and your business take the next step.

Learn more about how I work and how I can help you and your business take the next step.

Trusted by many

Trusted by many